What are American Consumers Favorite Gas Stations?
What are American Consumers Favorite Gas Stations?
A convenient location may just be the most important factor in how well your convenience store does.
A recent Market Force study has revealed the rankings for customers favorite gas stations. Kroger tops the list with Costco and Quick-trip tied for second. This shows a trend in consumer choices, signaling that consumers are increasingly moving towards fueling at grocery stores instead of traditional gas stations due to convenience. The "One Stop Shop" experience offers convenience that traditional gas station convenience stores can't yet match and often, as in the case of Kroger and Costco, consumers receive some form of a discount on their refueling costs. The study gave insights as to what kind of factors most influenced the consumers when it came to choosing where to refuel, and the top answer at 61% was a convenient location. To read more, click here to get to the original article in Fuel Marketers News.
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